GullStackThe first step to getting anything online for your business is to buy a domain. Your domain is your identity online — don't let someone else control it.
Why Domain Ownership Matters
We've seen too many businesses learn this lesson the hard way:
- A web developer bought the domain "for" the client and held it hostage
- A former employee registered the domain under their personal account
- A marketing agency owned the domain and the business couldn't leave
Your domain is like the deed to your digital property. You wouldn't let your contractor own the deed to your building. Don't let anyone else own your domain.
How to Do It Right
Register your domain yourself using a reputable registrar like Namecheap, Google Domains, or Cloudflare. Use your business email and business payment method. Keep the login credentials somewhere safe.
Then, if you work with developers or agencies, give them the access they need without giving up ownership. You can always revoke access later.
This small step today can save you enormous headaches tomorrow.